A first visit can be the beginning of a lasting connection. Bring CCB groups and Mailchimp together to send thoughtful follow-up without remembering every send.
One group. A thoughtful sequence.
Create a group for first-time guests in Church Community Builder, then use CCBChimp to sync those contacts into Mailchimp. Build your welcome emails and timing in Mailchimp, so new contacts can enter the sequence as they are synced.
Mailchimp automation features depend on your Mailchimp plan. CCBChimp connects your contact data; the email workflow is configured separately in Mailchimp.
- Choose your people. Create a CCB group or saved search for the people you want to follow up with.
- Connect the audience. Choose the corresponding Mailchimp destination in CCBChimp.
- Write your welcome. Set up the entry trigger, messages, and delays in your Mailchimp automation.
- Keep it moving. Add new guests to CCB and let your configured sync and email schedules do the follow-up.
A welcome journey from Front Range Christian Church
In the original CCBChimp example, Jonny Sharp describes how Front Range Christian Church used a first-time guest group to start a series of welcome emails. After guests were entered into CCB, syncing brought those contacts into Mailchimp.
A little welcome, spread over time
- Day 1A warm hello
A welcome email after the guest’s first visit.
- Day 4Keep the conversation going
A second email three days after the first.
- Day 7An invitation to return
An invitation to Sunday services, three days later.
- LaterStay connected
Additional follow-up messages over the following weeks.
Keep people in the process
Automation can help with repeatable communication. CCB process queues still have a place when a workflow needs a human decision, personal care, or a trained team member. Choose the approach that fits the relationship.
Make birthdays feel personal, too
Custom field mapping can bring data such as birthdays into Mailchimp. With the appropriate CCBChimp plan and a Mailchimp workflow, that information can support a more personal birthday message.
Start with your first connection.
Watch the CCBChimp walkthrough, then choose the sync setup that fits your church.
Watch how it works Compare plans